International marketing : theory, practices and new trends

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Bibliographic Details
Main Authors: Král, Petr (Author), Machková, Hana (Author), Lhotáková, Markéta, 1971- (Author), Cook, Gina, 1970- (Author)
Format: Book
Language: English
Published: Prague : Oeconomica, nakladatelství VŠE, 2016
Edition: Second revised edition
Subjects:
mezinárodní marketing
international marketing
kolektivní monografie
collective monographs
ISBN: 9788024521527
Physical Description: 245 stran : ilustrace ; 25 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
30 days 		Description

Location
 Open access collection Call Number 339.138/KRÁL, P.
Status
Long term loan – Due : 01.09.2026 		Description

Location
 FMK Call Number 339.138/KRÁL, P.
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/KRÁL, P.

Status Description Location Call Number
30 days Open access collection 339.138/KRÁL, P.
Long term loan - Due : 01.09.2026 FMK 339.138/KRÁL, P.
In house loan Study room - 3rd floor 339.138/KRÁL, P.

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