Holdings: A framework for embedding a strong brand-oriented culture and its implications for enterprises: African and European MSMEs' evidence =

A framework for embedding a strong brand-oriented culture and its implications for enterprises: African and European MSMEs' evidence = Strukturální rámec pro zakotvení kultury orientované na silnou značku a její implikace pro podniky: příklady afrických a evropských podniků mikro, malé a střední velikosti : doctoral thesis summary

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Bibliographic Details
Main Author:	Nedu Osakwe, Christian (Dissertant)
Format:	Book
Language:	English
Published:	Zlin : Tomas Bata University in Zlín, 2016
Series:	Doctoral thesis summary
Subjects:	řízení značky malé a střední podniky konkurenceschopnost brand management small and medium-sized enterprises competitiveness disertace teze dissertations abstracts
ISBN:	9788074546396
Physical Description:	40 stran ; 21 cm

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Status	Description	Location	Call Number
Status In house loan	Description Location	Information desk - 3rd floor	Call Number	K/NEDU OSAKAWE,CH.

Status	Description	Location	Call Number
In house loan		Information desk - 3rd floor	K/NEDU OSAKAWE,CH.