Marketing research and modeling : progress and prospects : a tribute to Paul E. Green

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Bibliographic Details
Other Authors	Wind, Yoram, 1938- (Editor), Green, Paul E. 1927- (Editor)
Format	Book
Language	English
Published	New York : Springer, [2004]
Series	International series in quantitative marketing
Subjects	Green, Paul E. > (Paul Edgar), > 1927- conjoint analýza marketingový výzkum > metodologie marketing > metodologie matematické modelování statistické metody marketing research > methodology marketing > methodology mathematical modeling statistical methods sborníky konferencí proceedings of conferences
ISBN	0387243089 978-0-387-24308-5
Physical Description	xiv, 346 stran : ilustrace, portréty ; 24 cm

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Status	More Information	Location	Call Number
Status Long term loan – Due: 22.12.2027	More Information	Location FaME	Call Number 339.138/MARKETING