Neuromarketing : exploring the brain of the consumer

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Bibliographic Details
Main Author	Żurawicki, Leon (Author)
Format	Book
Language	English
Published	Heidelberg ; Dordrecht ; London ; New York : Springer, [2010]
Subjects	neuromarketing spotřebitelské chování mozek neuropsychologie neurovědy consumer behavior brain neuropsychology neurosciences monografie monographs
ISBN	9783540778288
Physical Description	xx, 273 stran : ilustrace ; 25 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status Long term loan – Due: 31.12.2028	More Information	Location FaME	Call Number 15/ŽURAWICKI,L.

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