Advertising creative : strategy, copy, design

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Bibliographic Details
Main Authors	Altstiel, Tom (Author), Grow, Jean (Author)
Format	Book
Language	English
Published	Los Angeles ; London ; New Delhi ; Singapore ; Washington DC : SAGE, [2017]
Edition	4th edition
Subjects	reklama a propagace reklamní strategie advertising advertising strategy příručky učebnice handbooks, manuals, etc textbooks
ISBN	9781506315386
Physical Description	xxiv, 463 stran : ilustrace ; 28 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status 30 days	More Information	Location Open access collection	Call Number 659/ALTSTIEL,T.

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