Marketing kultúry : ako osloviť a udržať si publikum

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Bibliographic Details
Main Author	Tajtáková, Mária (Author)
Format	Book
Language	Slovak English
Published	Bratislava : Paneurópska vysoká škola, 2010
Subjects	marketing kultury cílený marketing strategický marketing diváci spotřebitelské chování marketing of culture target marketing strategic marketing audiences consumer behavior kolektivní monografie collective monographs
ISBN	9788089447299
Physical Description	260 stran : ilustrace ; 21 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 339.138/TATJÁKOVÁ,M.
Status 30 days	More Information	Location Open access collection	Call Number 339.138/TATJÁKOVÁ,M.