Marketing kultúry : ako osloviť a udržať si publikum

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Bibliographic Details
Main Author: Tajtáková, Mária (Author)
Format: Book
Language: Slovak
English
Published: Bratislava : Paneurópska vysoká škola, 2010
Subjects:
marketing kultury
cílený marketing
strategický marketing
diváci
spotřebitelské chování
marketing of culture
target marketing
strategic marketing
audiences
consumer behavior
kolektivní monografie
collective monographs
ISBN: 9788089447299
Physical Description: 260 stran : ilustrace ; 21 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
30 days 		Description

Location
 Open access collection Call Number 339.138/TATJÁKOVÁ,M.
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/TATJÁKOVÁ,M.

Status Description Location Call Number
30 days Open access collection 339.138/TATJÁKOVÁ,M.
In house loan Study room - 3rd floor 339.138/TATJÁKOVÁ,M.

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