Marketing research : a practical approach for the new Millennium
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| Main Authors | , , |
|---|---|
| Format | Book |
| Language | English |
| Published |
Boston :
Irwin/McGraw-Hill,
c2000
|
| Series | The Irwin/McGraw-Hill series in marketing
|
| Subjects | |
| ISBN | 0256195552 |
| Physical Description | xxii, 682 s. : il. |
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