Marketing management

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Bibliographic Details
Main Author: Dickson, Peter R. (Author)
Format: Book
Language: English
Published: Fort Worth : Dryden Press, c1997
Edition: 2nd ed.
Series: Dryden Press series in marketing
Subjects:
ISBN: 0030177421
Physical Description: xxxiv, 813 s. : barev. il. ; 27 cm

Cover

Table of contents

Status Description Location Call Number
Status
30 days
Description

Location
Open access collection Call Number 339.138/DICKSON,P.

Status Description Location Call Number
30 days Open access collection 339.138/DICKSON,P.