Holdings: Services marketing :

Services marketing : an interactive approach

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Bibliographic Details
Main Authors:	Fisk, Raymond P. (Author), Grove, Stephen J. 1950- (Author), John, Joby, 1957- (Author)
Format:	Book
Language:	English
Published:	Australia : South-West Cengage Learning, [2014]
Edition:	Fourth edition
Subjects:	služby marketing service industries učebnice vysokých škol případové studie textbooks (higher) case studies
ISBN:	9781285193908 1-285-19390-3
Physical Description:	xxiii, 261 stran : ilustrace ; 26 cm

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Glossary of Terms

Status	Description	Location	Call Number
Status Long term loan – Due : 31.12.2028 Recall This	Description Location	FaME	Call Number	339.138/FISK,R.P.

Status	Description	Location	Call Number
Long term loan - Due : 31.12.2028 Recall This		FaME	339.138/FISK,R.P.