Advertising & sales promotion

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Bibliographic Details
Main Author	Kaser, Ken (Author)
Format	Book
Language	English
Published	Mason : South-Western Cengage Learning, [2013]
Subjects	reklama a propagace advertising učební texty educational texts
Online Access	Obsah Vydavatelská anotace Biografické informace
ISBN	9781111573232 1-111-57323-9
Physical Description	xix, 461 stran : barevné ilustrace ; 29 cm

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Vydavatelská anotace
Biografické informace

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 659/KASER,K.