Podpora predaja pri komunikácii s vybranými cieľovými skupinami

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Bibliographic Details
Main Author	Kollárová, Daniela (Author)
Corporate Author	Univerzita sv. Cyrila a Metoda v Trnave. Fakulta masmediálnej komunikácie
Format	Book
Language	Slovak
Published	Trnava : Univerzita sv. Cyrila a Metoda v Trnave, 2014
Edition	Vydanie prvé
Subjects	prodej marketingová komunikace cílený marketing reklama a propagace selling communication in marketing target marketing advertising monografie monographs
ISBN	9788081056185
Physical Description	109 stran ; 21 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 339.138/KOLLÁROVÁ,D.