Holdings: Contemporary brand management

Contemporary brand management

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Bibliographic Details
Main Authors:	Johansson, Johny K. (Author), Carlson, Kurt A., 1968- (Author)
Format:	Book
Language:	English
Published:	Thousand Oaks : SAGE, c2015
Subjects:	řízení značky strategický management brand management strategic planning učební texty educational texts
ISBN:	9781452242873 978-1-4833-1196-8
Physical Description:	xi, 259 s. ; il. : 24 cm

Status	Description	Location	Call Number
Status In house loan	Description Location	Study room - 3rd floor	Call Number	005/JOHANSSON,J.K.

Status	Description	Location	Call Number
In house loan		Study room - 3rd floor	005/JOHANSSON,J.K.