Tourism social media transformations in identity, community and culture

• Other Authors: Munar, Ana María., Gyimóthy, Szilvia., Cai, Liping A.
• Format: eBook
• Language: English
• Published: Bingley, U.K. : Emerald, 2013.
• Series: Tourism social science series ; v. 18.
• Subjects: Tourism > Social aspects.; Hospitality industry > Social aspects.; Social media.; elektronické knihy; electronic books
• ISBN: 9781781902622
• Physical Description: 1 online zdroj (322 p.) : ill.

This volume addresses the transformative power of tourism social media and offers novel theoretical and methodological approaches to its academic investigation. Acknowledging the collective value creation mechanisms of new media, the authors explore how technology nurtures, augments and modifies soc...