Inside the mind of the shopper : the science of retailing

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Bibliographic Details
Main Author Sorensen, Herb, 1944- (Author)
Format Book
LanguageEnglish
Published Upper Saddle River : Prentice-Hall, c2009
Subjects
maloobchod
spotřebitelské chování
nakupování
obchody
marketing
marketingový výzkum
management prodeje
retail trade
consumer behavior
shopping
retail stores
marketing research
sales management
monografie
monographs
ISBN9780137126859 0-13-712685-9
Physical Descriptionxix, 227 s. : il. ; 24 cm

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status Long term loan – Due: 31.12.2029 More Information Location FMC Call Number 339/SORENSEN,H.

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