Corporate communication : a guide to theory and practice

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Bibliographic Details
Main Author	Cornelissen, Joep (Author)
Format	Book
Language	English
Published	Los Angeles : SAGE, c2014
Edition	4th ed.
Subjects	public relations manažerská komunikace marketingová komunikace firemní prezentace kultura organizace communication in management communication in marketing company presentation corporate culture případové studie case studies
ISBN	9781446274941 978-1-4462-7495-8
Physical Description	xviii, 294 s. : il. ; 25 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 659/CORNELISSEN,J.

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