Niche envy marketing discrimination in the digital age

• Main Author: Turow, Joseph.
• Format: eBook
• Language: English
• Published: Cambridge, Mass. : MIT Press, c2006.
• Subjects: Consumer profiling.; Market segmentation.; Marketing > Technological innovations.; Customer services > Technological innovations.; elektronické knihy; electronic books
• ISBN: 9780262257114
• Physical Description: 1 online zdroj (viii, 225 p.)