I is an other : the secret life of metaphor and how it shapes the way we see the world

Geary's adept explication of the metaphor's role in defining perceptions analyzes how metaphors are used in advertising, scientific discoveries, economics, and politics, as well as how metaphors play in conceptual comprehension and long-term memory

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Bibliographic Details
Main Author: Geary, James, 1962- (Author)
Format: Book
Language: English
Published: New York : Harper Perennial, 2012
Edition: 1st ed.
ISBN: 9780061710292
Physical Description: 297 s. : il. ; 21 cm


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Status Description Location Call Number
In house loan Study room - 3rd floor 801/GEARY,J.