Marketing

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Bibliographic Details
Main Authors	Kerin, Roger A., 1947- (Author), Hartley, Steven William (Author), Rudelius, William (Author)
Format	Book
Language	English
Published	New York : McGraw-Hill/Irwin, c2011
Edition	10th ed.
Subjects	marketing učebnice textbooks
ISBN	9780073529936 0-07-352993-1
Physical Description	liii, 746 s. ; il. (některé barev.) ; 29 cm

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Holdings details from Studovna UH
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room UH	Call Number 339.138/KERIN,R.A.

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