Holdings: Marketing

Marketing

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Bibliographic Details
Main Authors:	Kerin, Roger A., 1947- (Author), Hartley, Steven William (Author), Rudelius, William (Author)
Format:	Book
Language:	English
Published:	New York : McGraw-Hill/Irwin, c2011
Edition:	10th ed.
Subjects:	marketing učebnice textbooks
ISBN:	9780073529936 0-07-352993-1
Physical Description:	liii, 746 s. ; il. (některé barev.) ; 29 cm

Status	Description	Location	Call Number
Status In house loan	Description Location	Study room UH	Call Number	339.138/KERIN,R.A.

Status	Description	Location	Call Number
In house loan		Study room UH	339.138/KERIN,R.A.