Handbook of social media management : value chain and business models in changing media markets

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Bibliographic Details
Corporate Author: EBSCO Publishing (firma)
Other Authors: Friedrichsen, Mike, 1961- (Editor), Mühl-Benninghaus, Wolfgang, 1953- (Editor)
Format: eBook
Language: English
Published: Berlin : Springer, [2013]
Series: Media business and innovation
Subjects:
ISBN: 9783642288975
978-3-642-28896-8
Physical Description: 1 online zdroj (ix, 880 stran) : ilustrace

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