Getting better at sensemaking
This work's 16 contributions fill the mind with knowledge, skills, and insights useful for improving the executive's ability to do what needs to be done: scan environments better to find the weak signals on breakthrough technologies; understand shifts in customers' attitudes and behav...
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Other Authors: | |
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Format: | eBook |
Language: | English |
Published: |
Stamford, Conn. :
JAI Press,
c2000
|
Series: | Advances in business marketing and purchasing ;
v. 9. |
Subjects: | |
ISBN: | 9781849500432 1849500436 9780762306336 0762306335 |
Physical Description: | 1 online zdroj (512 p.) : ill. |
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