Demarketing

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Bibliographic Details
Other Authors	Bradley, Nigel, 1958- (Editor), Blythe, Jim, 1951- (Editor)
Format	Book
Language	English
Published	London ; New York : Routledge, 2014
Subjects	demarketing marketing marketingový management strategický marketing spotřebitelská poptávka marketing management strategic marketing consumer demand monografie monographs
ISBN	9780415816472 978-0-415-81648-9
Physical Description	xvi, 222 s. : il. ; 24 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 339.138/DEMARKETING
Status 30 days	More Information	Location Open access collection	Call Number 339.138/DEMARKETING
Status Long term loan – Due: 21.12.2028	More Information	Location FaME	Call Number 339.138/DEMARKETING

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Holdings details from Studovna UH
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room UH	Call Number 339.138/DEMARKETING