Demarketing

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Bibliographic Details
Other Authors: Bradley, Nigel, 1958- (Editor), Blythe, Jim, 1951- (Editor)
Format: Book
Language: English
Published: London ; New York : Routledge, 2014
Subjects:
demarketing
marketing
marketingový management
strategický marketing
spotřebitelská poptávka
marketing management
strategic marketing
consumer demand
monografie
monographs
ISBN: 9780415816472
978-0-415-81648-9
Physical Description: xvi, 222 s. : il. ; 24 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
In house loan 		Description

Location
 Study room UH Call Number 339.138/DEMARKETING
Status
30 days 		Description

Location
 Open access collection Call Number 339.138/DEMARKETING
Status
Long term loan – Due : 21.12.2028 		Description

Location
 FaME Call Number 339.138/DEMARKETING
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/DEMARKETING

Status Description Location Call Number
In house loan Study room UH 339.138/DEMARKETING
30 days Open access collection 339.138/DEMARKETING
Long term loan - Due : 21.12.2028 FaME 339.138/DEMARKETING
In house loan Study room - 3rd floor 339.138/DEMARKETING

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