The essentials of marketing research

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Bibliographic Details
Main Author: Silver, Lawrence S., 1948- (Author)
Other Authors: Wrenn, Bruce.
Format: Book
Language: English
Published: New York ; London : Routledge, 2013
Edition: 3rd ed.
Subjects:
marketingový výzkum
marketing research
případové studie
case studies
ISBN: 9780415899291
978-0-415-89928-4
978-0-203-18259-8
Physical Description: x, 362 s. : il. ; 27 cm

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Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
Long term loan – Due : 20.12.2024 		Description

Location
 FaME Call Number 339.138/ESSENTIALS
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/ESSENTIALS

Status Description Location Call Number
Long term loan - Due : 20.12.2024 FaME 339.138/ESSENTIALS
In house loan Study room - 3rd floor 339.138/ESSENTIALS

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