Holdings: The essentials of marketing research

The essentials of marketing research

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Bibliographic Details
Main Author:	Silver, Lawrence S., 1948- (Author)
Other Authors:	Wrenn, Bruce.
Format:	Book
Language:	English
Published:	New York ; London : Routledge, 2013
Edition:	3rd ed.
Subjects:	marketingový výzkum marketing research případové studie case studies
ISBN:	9780415899291 978-0-415-89928-4 978-0-203-18259-8
Physical Description:	x, 362 s. : il. ; 27 cm

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Table of contents

Glossary of Terms

Status	Description	Location	Call Number
Status Long term loan – Due : 21.12.2028	Description Location	FaME	Call Number	339.138/ESSENTIALS
Status In house loan	Description Location	Study room - 3rd floor	Call Number	339.138/ESSENTIALS

Status	Description	Location	Call Number
Long term loan - Due : 21.12.2028		FaME	339.138/ESSENTIALS
In house loan		Study room - 3rd floor	339.138/ESSENTIALS