The essentials of marketing research

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Bibliographic Details
Main Author Silver, Lawrence S., 1948- (Author)
Other Authors Wrenn, Bruce
Format Book
LanguageEnglish
Published New York ; London : Routledge, 2013
Edition3rd ed.
Subjects
ISBN9780415899291
978-0-415-89928-4
978-0-203-18259-8
Physical Descriptionx, 362 s. : il. ; 27 cm

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