Customer sense : how the 5 senses influence buying behavior

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Bibliographic Details
Main Author: Krishna, Aradhna (Author)
Format: Book
Language: English
Published: New York, NY : Palgrave Macmillan, 2013
Edition: 1st ed.
Subjects:
spotřebitelské chování
marketing > psychologické aspekty
smyslové vnímání
nakupování
consumer behavior
marketing > psychological aspects
senses and sensation
shopping
monografie
monographs
ISBN: 9780230341739
Physical Description: xiii, 185 s. : il. (některé barev.) ; 24 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
Long term loan – Due : 01.10.2025 		Description

Location
 FMK Call Number 366/KRISHNA,A.
Status
Long term loan – Due : 21.12.2028 		Description

Location
 FaME Call Number 366/KRISHNA,A.
Status
30 days 		Description

Location
 Open access collection Call Number 366/KRISHNA,A.
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 366/KRISHNA,A.

Status Description Location Call Number
Long term loan - Due : 01.10.2025 FMK 366/KRISHNA,A.
Long term loan - Due : 21.12.2028 FaME 366/KRISHNA,A.
30 days Open access collection 366/KRISHNA,A.
In house loan Study room - 3rd floor 366/KRISHNA,A.

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