Fashion promotion : building a brand through marketing and communication

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Bibliographic Details
Main Author	Moore, Gwyneth (Author)
Format	Book
Language	English
Published	Lausanne, Switzerland : AVA Academia, c2012
Series	Basics fashion management
Subjects	móda marketing obchodní značky public relations reklama a propagace fashion brand name products advertising příručky handbooks, manuals, etc
ISBN	9782940411870
Physical Description	176 s. : il. (převážně barev.) ; 23 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 391/MOORE,G.

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