Nontraditional media in marketing and advertising

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Bibliographic Details
Main Author	Blakeman, Robyn, 1958- (Author)
Format	Book
Language	English
Published	Thousand Oaks, California : SAGE Publications, c2014
Subjects	alternativní média reklama a propagace marketing alternative mass media advertising příručky handbooks, manuals, etc
ISBN	9781412997614
Physical Description	vii, 255 s. : il. ; 23 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 659/BLAKEMAN,R.
Status 30 days	More Information	Location Open access collection	Call Number 659/BLAKEMAN,R.

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