Essentials of marketing

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Bibliographic Details
Main Authors: Baines, Paul, 1973- (Author), Fill, Chris, 1953- (Author), Page, Kelly, 1974- (Author)
Format: Book
Language: English
Published: Oxford : Oxford University Press, c2013
Subjects:
marketing
marketingový management
marketing management
textbooks
učebnice
ISBN: 9780199646500
Physical Description: xxiii, 413 s. : il. ; 25 cm

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Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
30 days – Due : 06.01.2025  Recall This 		Description

Location
 Open access collection Call Number 339.138/BAINES,P.
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/BAINES,P.

Status Description Location Call Number
30 days - Due : 06.01.2025  Recall This Open access collection 339.138/BAINES,P.
In house loan Study room - 3rd floor 339.138/BAINES,P.

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