Packaging design : successful product branding from concept to shelf

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Bibliographic Details
Main Authors Klimchuk, Marianne Rosner (Author), Krasovec, Sandra A. (Author)
Format Book
LanguageEnglish
Published Hoboken : John Wiley & Sons, c2012
Edition2nd ed.
Subjects
ISBN9781118027066
Physical Descriptionviii, 246 s. : il. ; 23 cm

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Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 7.05/KLIMCHUK,M.R.