MKTG 6

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Bibliographic Details
Main Authors: Lamb, Charles W., 1944- (Author), Hair, Joseph F., 1944- (Author), McDaniel, Carl D., 1942- (Author)
Format: Book
Language: English
Published: Mason : South-Western Cengage Learning, c2013
Subjects:
marketing
strategický marketing
strategic marketing
učebnice
textbooks
ISBN: 9781133190110 1-133-19011-1
Physical Description: 1 sv. (různé stránkování) : il. ; 28 cm

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Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
Long term loan – Due : 21.12.2028  Recall This 		Description

Location
 FaME Call Number 339.138/LAMB,CH.W.

Status Description Location Call Number
Long term loan - Due : 21.12.2028  Recall This FaME 339.138/LAMB,CH.W.

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