Žena a muž v marketingové komunikaci

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Bibliographic Details
Corporate Author	Univerzita Tomáše Bati ve Zlíně. Fakulta multimediálních komunikací
Other Authors	Bačuvčík, Radim, 1975- (Editor)
Format	Book
Language	Czech English Slovak
Published	Zlín : VeRBuM, 2010
Edition	1. vyd.
Series	Protipóly marketingové komunikace
Subjects	marketingová komunikace reklama a propagace muži a ženy gender communication in marketing advertising men and women kolektivní monografie collective monographs
ISBN	9788090427341
Physical Description	260 s. : il. ; 21 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 659/ŽENA
Status 30 days	More Information	Location Open access collection	Call Number 659/ŽENA