Tvorba business modelů : příručka pro vizionáře, inovátory a všechny, co se nebojí výzev

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Bibliographic Details
Main Authors	Osterwalder, Alexander, 1974- (Author), Pigneur, Yves, 1954- (Author)
Other Authors	Smith, Alan (Designer), Blaheta, Radek (Translator)
Format	Book
Language	Czech
Published	V Brně : BizBooks, 2012
Edition	1. vyd.
Subjects	marketingový management strategický management management inovací podnikatelské projekty marketing management strategic planning innovation management business planning příručky handbooks, manuals, etc
ISBN	9788026500254
Physical Description	278 s. : il. (převážně barev.) ; 19 x 23 cm

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