Holdings: Experiential marketing :

Experiential marketing : a practical guide to interactive brand experiences

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Bibliographic Details
Main Author:	Smilansky, Shaz (Author)
Format:	Book
Language:	English
Published:	London ; Philadelphia : Kogan Page, 2009
Subjects:	cílený marketing obchodní značky marketingová komunikace target marketing brand name products communication in marketing příručky handbooks, manuals, etc
ISBN:	9780749452759
Physical Description:	vi, 264 s. : il. ; 25 cm

Status	Description	Location	Call Number
Status In house loan	Description Location	Study room - 3rd floor	Call Number	339.138/SMILANSKY,S.

Status	Description	Location	Call Number
In house loan		Study room - 3rd floor	339.138/SMILANSKY,S.