Measuring customer satisfaction and loyalty : survey design, use, and statistical analysis methods

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Bibliographic Details
Main Author: Hayes, Bob E., 1963- (Author)
Format: Book
Language: English
Published: Milwaukee : ASQ Quality Press, 2008
Edition: 3rd ed.
Subjects:
sociální výzkum
dotazníky
statistické metody
spotřebitelské chování
spotřebitelé
řízení vztahů se zákazníky
social research
questionnaires
statistical methods
consumer behavior
consumers
customer relationship management
monografie
monographs
ISBN: 9780873897433
Physical Description: xxiii, 287 s. : il. ; 24 cm

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Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
Long term loan – Due : 22.12.2025 		Description

Location
 FaME Call Number 303/HAYES,B.E.
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 303/HAYES,B.E.

Status Description Location Call Number
Long term loan - Due : 22.12.2025 FaME 303/HAYES,B.E.
In house loan Study room - 3rd floor 303/HAYES,B.E.

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