The essential persona lifecycle your guide to building and using personas

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Bibliographic Details
Main Authors Adlin, Tamara (Author), Pruitt, John (Author)
Format eBook
LanguageEnglish
Published Amsterdam ; Boston : Elsevier / Morgan Kaufmann, c2010
Subjects
Online AccessFull text
ISBN9780123814180 :
Physical Descriptionix, 224 s. : il.

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