Holdings: Successful direct marketing methods :

Successful direct marketing methods : interactive, database, and customer-based marketing for digital age

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Bibliographic Details
Main Authors:	Stone, Bob, 1918-2007 (Author), Jacobs, Ron, 1948- (Author)
Format:	Book
Language:	English
Published:	New York : London : McGraw-Hill Professional ; McGraw-Hill [distributor], c2008
Edition:	8th ed.
Subjects:	přímý marketing direct marketing monografie monographs
ISBN:	9780071458290 0-07-145829-8
Physical Description:	xxviii, 663 s. : il., grafy ; 25 cm

Status	Description	Location	Call Number
Status In house loan	Description Location	Study room - 3rd floor	Call Number	339.138/STONE,B.

Status	Description	Location	Call Number
In house loan		Study room - 3rd floor	339.138/STONE,B.