Holdings: Manage for profit, not for market share :

Manage for profit, not for market share : a guide to greater profits in highly contested markets

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Bibliographic Details
Main Authors:	Simon, Hermann, 1947- (Author), Bilstein, Frank F., 1971- (Author), Luby, Frank, 1964- (Author)
Format:	Book
Language:	English
Published:	Boston, Mass. : Harvard Business School Press, c2006
Subjects:	podnikový management zisk strategický management strategický marketing industrial management profit strategic planning strategic marketing případové studie case studies
ISBN:	1591395267 978-1-59139-526-3
Physical Description:	232 s. : il. ; 25 cm

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Glossary of Terms

Online Access: Online Resources

Status	Description	Location	Call Number
Status In house loan	Description Location	Study room - 3rd floor	Call Number	339.138/SIMON,H.

Status	Description	Location	Call Number
In house loan		Study room - 3rd floor	339.138/SIMON,H.