Holdings: The psychology of advertising in theory and practice :

The psychology of advertising in theory and practice : a simple exposition of the principles of psychology in their relation to successful advertising

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Bibliographic Details
Main Author:	Scott, Walter Dill, 1869-1955 (Author)
Format:	Book
Language:	English
Published:	Boston, Small, Maynard & Company, c1921
Subjects:	psychologie reklamy psychology of advertising
Physical Description:	ix, 437 s. : il. ; 23 cm

Status	Description	Location	Call Number
Status In house loan	Description nekvalitní kopie Location	Study room - 3rd floor	Call Number	15/SCOTT,W.D.

Status	Description	Location	Call Number
In house loan	nekvalitní kopie	Study room - 3rd floor	15/SCOTT,W.D.