Global marketing : a decision-oriented approach

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Bibliographic Details
Main Author	Hollensen, Svend (Author)
Format	Book
Language	English
Published	Harlow ; New York : Financial Times/Prentice Hall, 2010
Edition	5th ed.
Subjects	marketing strategický marketing mezinárodní marketing strategic marketing export marketing příručky případové studie handbooks, manuals, etc case studies
ISBN	9780273726227
Physical Description	xliii, 756 s. : il. ; 27 cm

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status In house loan	More Information	Location Study room - 3rd floor	Call Number 339.138/HOLLENSEN,S.

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