Social media metrics : how to measure and optimize your marketing investment

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Bibliographic Details
Main Author: Sterne, Jim, 1955- (Author)
Format: Book
Language: English
Published: Hoboken : John Wiley, 2010
Series: New rules of social media series
Subjects:
sociální média
internetový marketing
marketingový výzkum
internetové sociální sítě
social media
Internet marketing
marketing research
Internet social networks
příručky
handbooks, manuals, etc
ISBN: 9780470583784
Physical Description: xxxi, 240 s. : il. ; 24 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
Specific loan 		Description

Location
 FMK/ÚMK Call Number 339.138/STERNE,J.
Status
30 days 		Description

Location
 Open access collection Call Number 339.138/STERNE,J.
Status
Long term loan – Due : 22.12.2025 		Description

Location
 FaME Call Number 658/STERNE,J.
Status
30 days 		Description

Location
 Open access collection Call Number 339.138/STERNE,J.
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/STERNE,J.

Status Description Location Call Number
Specific loan FMK/ÚMK 339.138/STERNE,J.
30 days Open access collection 339.138/STERNE,J.
Long term loan - Due : 22.12.2025 FaME 658/STERNE,J.
30 days Open access collection 339.138/STERNE,J.
In house loan Study room - 3rd floor 339.138/STERNE,J.

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