Brand royalty : how the world's top 100 brands thrive & survive

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Bibliographic Details
Main Author	Haig, Matt, 1975-
Format	Book
Language	English
Published	London ; Philadelphia : Kogan Page, 2006, c2004
Subjects	obchodní značky řízení značky brand name products brand management monografie monographs
Online Access	Vydavatelská anotace Obsah Biografie
ISBN	0749448261 978-0-7494-4826-4
Physical Description	vi, 329 s. ; 22 cm

Online Access

Vydavatelská anotace
Obsah
Biografie

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Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status Long term loan – Due: 21.12.2028	More Information	Location FaME	Call Number 658/HAIG,M.