Strategic marketing for nonprofit organizations

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Bibliographic Details
Main Authors: Andreasen, Alan R., 1934- (Author), Kotler, Philip, 1931- (Author)
Format: Book
Language: English
Published: Upper Saddle River ; Harlow : Pearson Prentice Hall, c2008
Edition: 7th ed.
Subjects:
strategický marketing
neziskové organizace
strategic marketing
nonprofit organizations
monografie
monographs
ISBN: 9780131753723 0-13-175372-X
Physical Description: xxii, 504 s. : il. ; 25 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/ANDREASEN,A.R.

Status Description Location Call Number
In house loan Study room - 3rd floor 339.138/ANDREASEN,A.R.

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