Veletrhy a výstavy : kultura, komunikace, multimedialita, marketing

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Bibliographic Details
Main Author	Pavlů, Dušan, 1948- (sut)
Format	Book
Language	Czech English
Published	[Praha] : Professional Publishing, 2009
Edition	1. vyd.
Subjects	veletrhy marketingová komunikace mediální komunikace reklama a propagace konkurenceschopnost fairs communication in marketing communication in mass media advertising competitiveness učebnice vysokých škol textbooks (higher)
ISBN	9788086946382
Physical Description	380 s. : il. ; 25 cm

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