Business research methods

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Bibliographic Details
Main Author Zikmund, William G., 1943- (Author)
Format Book
LanguageEnglish
Published Mason : South-Western, Cengage Learning, c2008
Edition8th ed.
Subjects
marketingový výzkum
analýza dat
statistické metody
sociologický výzkum
marketing research
data analysis
statistical methods
sociological research
monografie
monographs
ISBN9781439080672
Physical Descriptionxxii, 674 s. : il. ; 28 cm

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status Long term loan – Due: 21.12.2028 More Information Location FaME Call Number 303/BUSINESS

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