Marketingové komunikace a image = Marketing communication and image

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Bibliographic Details
Other Authors: Pavlů, Dušan, 1948-
Format: Book
Language: Czech
Slovak
English
Published: Ve Zlíně : Univerzita Tomáše Bati, Fakulta multimediálních komunikací, 2006
Series: Malá edice FMK ; sv. 5
Subjects:
marketingová komunikace
marketing
image organizace
reklama a propagace
communication in marketing
corporate image
advertising
sborníky
miscellanea
ISBN: 8073183943
Physical Description: 202 s. ; 21 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
30 days 		Description

Location
 Open access collection Call Number 339.138/MARKETINGOVÉ
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/MARKETINGOVÉ

Status Description Location Call Number
30 days Open access collection 339.138/MARKETINGOVÉ
In house loan Study room - 3rd floor 339.138/MARKETINGOVÉ

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