Essentials of marketing research

Saved in:

Bibliographic Details
Main Authors	Kumar, V., 1957- (Author), Aaker, David A., 1938- (Author), Day, George S., 1937- (Author)
Format	Book
Language	English
Published	New York : Wiley, c2002
Edition	2nd ed.
Subjects	marketingový výzkum marketing research
Online Access	Obsah Vydavatelská anotace
ISBN	047141235X 978-0-470-50632-5
Physical Description	xix, 553 s. : il. (některé barev.) ; 27 cm

Online Access

Obsah
Vydavatelská anotace

You have to be logged in to reserve borrowed books or request items from the archive.

Holdings details from Knihovna UTB
Status	More Information	Location	Call Number
Status 30 days - deposit	More Information	Location Depository	Call Number 339.138/KUMAR,V.
Status Long term loan – Due: 21.12.2028	More Information	Location FaME	Call Number 339.138/KUMAR,V.