Holdings: Global marketing :

Global marketing : a decision-oriented approach

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Bibliographic Details
Main Author:	Hollensen, Svend (Author)
Format:	Book
Language:	English
Published:	Harlow : Financial Times/Prentice Hall, 2007
Edition:	4th ed.
Subjects:	marketing strategický marketing mezinárodní marketing strategic marketing export marketing globální marketing příručky případové studie handbooks, manuals, etc case studies
ISBN:	9780273706786
Physical Description:	xxxviii, 714 s. : il. ; 27 cm

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Glossary of Terms

Status	Description	Location	Call Number
Status Long term loan – Due : 21.12.2028 Recall This	Description Location	FaME	Call Number	339.138/HOLLENSEN,S.

Status	Description	Location	Call Number
Long term loan - Due : 21.12.2028 Recall This		FaME	339.138/HOLLENSEN,S.